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Many weight loss programs have come and gone but few have remained. The High Protein and Cycled Carbohydrate, or HiPaCC diet, was driven by the necessity to overcome the failings of recent diets, although it owes its inspiration to the lean muscle mass routinely achieved by athletes.
The HiPaCC team had many reservations about the effectiveness of low carbohydrate diets, and were concerned about the growing number of nutritionally imbalanced, calorie-restricted diets such as the recently bankrupted Atkins diet. Carbohydrates have become fashionably maligned, and the public has apparently become confused as to whether low carb diets, which are high in fats and proteins, are or are not good for their health. Humankind has certainly consumed a diet which is high in carbohydrates since the last Ice Age without records of widespread obesity. However we have evolved to store surplus calories as fat during times of plenty to guard against long winters and famines. Now that we live in this era of abundance, we are paying the price for such thrifty genes
HiPaCC have combined recent advances in nutritional science with gym know-how to create a diet that is safe, effective, quick, balanced, convenient and healthy.
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